Long-tail keywords—phrases with three or more words—are a powerful tool in 2025. These keywords cater to specific user searches, making them easier to rank for and more likely to convert.

Why They Work:

  1. They capture user intent, especially for voice searches.
  2. They have lower competition, giving smaller businesses a chance to shine.

Example: Instead of “Sharm El Sheikh tours,” use “affordable scuba diving tours in Sharm El Sheikh.” Long-tail keywords help target highly motivated audiences, driving quality traffic to your site.